Over 93% of online experiences begin with a search engine, yet most businesses have no idea what's blocking their visibility. Technical errors, poor site architecture, or outdated SEO practices mean your competitors are capturing the customers who should be finding you. For e-commerce sites, every ranking position matters – studies show the difference between position 1 and position 5 can mean a 40% drop in click-through rates. Without proper technical foundations, you're not just losing traffic; you're systematically losing market share to businesses that may not even have better products than you.

Our comprehensive audit examines the critical factors that determine your search visibility and site performance. We conduct technical infrastructure analysis covering crawlability, indexability, site speed, mobile responsiveness, and Core Web Vitals compliance. We assess on-page optimisation including content quality, keyword targeting, meta data, schema markup, and internal linking architecture. Our competitive analysis reveals where rivals are outperforming you and identifies untapped opportunities in your market.